Hi! I’m Nisa, a product designer connecting what people need with what makes a product succeed.
Over 10+ years at Google, Uber, and startups, I’ve designed journeys across screens, services, and teams that help people make confident decisions and businesses grow.
Selected case studies
- GoogleHotel DealsCreating a consistent language for hotel value across Search.$16.9MProjected incremental annual Travel Ads revenue
- UberDriver LoyaltyA two-week trial that let Uber drivers use Uber Pro benefits before earning them.+29%Program comprehension+20%Program awareness
- UberDriver OnboardingHelping drivers arrive prepared and start earning.+72%Vehicle inspection completion
- TestBoxDemo Creation EngineTurning a demo marketplace into a demo creation engine for sales teams.+123%Win rate among adopting vendorsPassword protected
Additional projects across B2B, consumer, fintech, and micromobility are available on request.